Brand Design + Squarespace Website Design
Glistening Coaching
About Glistening Coaching
Squarespace Website Design and Brand Design →
We collaborated with Glistening Coaching to create a refined and aligned brand identity, alongside a bespoke website design tailored to their coaching services.
The focus was to craft a calm, confident online presence that reflects the depth of Ilaria’s work—bringing clarity to their message while creating a seamless, welcoming experience for their audience.
In her own words:
“I need — something that reflects my heritage and approach with my client”
Project Goals
Create a calm, cohesive brand identity that reflects the depth and professionalism of the coaching service
Design a clear, intuitive website experience that guides visitors and builds trust
Support growth with a conversion-focused, SEO-ready website that encourages enquiries and connection
The Result
La Signature Studio Mindset
Discovery — Strategy
KBD wasn’t just a dance studio — it was a fast-growing community full of energy, personality, and ambition.
The challenge was to capture that momentum without losing the warmth that made it special.
By diving into Katie’s journey, her students, and the atmosphere she’s built, I shaped a direction that felt true to KBD — vibrant, inclusive, and full of life.
Design — The Story
This wasn’t about creating something “pretty” — it was about translating movement into design.
Bold colours, playful layouts, and dynamic elements were carefully crafted to reflect the rhythm and confidence of dance, while keeping everything clear and functional for parents and students booking classes.
Every detail was designed to feel alive, energetic, and easy to engage with.
Brand in Action
The transformation goes beyond visuals.
KBD now shows up with a strong, recognisable presence — from the website to social media and beyond.
The brand finally matches the scale of the studio:
confident, professional, and ready for its next chapter.
WHAT IT’S LIKE TO WORK WITH ME
The experience
“I attended Estelle’s Branding Workshop, and it was an amazing experience! I gained so much valuable insight and left with practical strategies I can implement immediately to create a more cohesive brand and elevate my client experience. If you’re feeling unsure about where to start with branding or want to refine your approach, don’t hesitate—book the next workshop! - www.kbddance.co.uk “ Ilaria
Ready to try my signature brand day and transform your branding?
Project Google Review
Rated 5 Stars on Google
