Hi I am Estelle,
Brand & Website Designer

Bonjour, I’m Estelle — the designer and founder behind Studio Mindset, a creative studio specialising in bespoke branding and website design for small businesses, startups, and creative entrepreneurs.

Originally from France, I’ve lived and worked across vibrant cities like Paris, Hong Kong, and London. These experiences have shaped my eye for design, my appreciation for culture, and the thoughtful way I connect with clients — as a woman, a mother, and a business owner.

At Studio Mindset, every project is crafted with intention and elegance. Whether you're starting fresh or refining what you’ve built, I offer a collaborative, strategic design process to help you express your vision clearly and confidently — and connect with the people who matter most.

What I Offer

  • Branding & Logo Design
    More than just a logo — I design complete visual identities that reflect your values, resonate with your audience, and give you the tools to communicate with clarity and consistency. Your brand suite includes logos, colours, typography, icons, and guidelines tailored to your business.

  • Custom Squarespace Website Design
    I design beautiful, SEO-friendly, and AI-conscious websites that are both elegant and effective. Built on Squarespace, your website will be easy to manage, strategically structured, and designed to support visibility, clarity, and conversion across all devices.

My Process

My approach is personal, calm, and highly bespoke. I believe great design starts with listening — so I take the time to understand your goals, your audience, and what makes your brand unique. From there, I craft refined, strategic designs that not only look beautiful but also help you grow.

Studio Mindset exists to help you build a brand and online presence that feels just right — intentional, elevated, and unmistakably you.

 

✨5 Reasons Why You Should Elevate �Your Brand Identity 👩🏼‍💻 - Reevaluate Your Brand Values and Audience - Optimize Your Color Palette - Upgrade Your Typography - Refine Your Logo and Iconography - Create a Consistent Imagery Stylet 🗓️ Ready
Custom Branding for @rocketfulfilment {Showcase 2/3} Your brand is as unique as your vision ✨. A custom Brand Identity is the perfect way to start and allow this unique connection with your audience and set you apart! Custom Branding is more than
More than just Designer or Client, In my work approach I provide a human and bespoke services to all projects! What does that mean? 💛 We are more than just business owners, we are mother, father, sister, brother, aunt, uncle, friends… wh
Bespoke Branding for @lauramarywest | Marketing Strategist + Business Mentor ⭐️ Curious about my Banding steps? 👩🏼‍💻 Step1. The Discovery phase is about getting to know you and your business. We align on your goals, target audience and valu

Kind words from our clients

VIP Session

I booked a Design Audit Hour with Estelle and couldn’t be happier I did it! For months I’ve been thinking my brand image needed a boost as it felt scattered and no longer aligned but I did’t know where to start to make some changes and up-level.
The whole process was smooth and informative. The hour spent with Estelle left me buzzing with ideas and excitement.
Her knowledge, style and warm personality is the amazing mix I did’t know I needed to elevate my brand image and website experience. Thank you Estelle!

— Ilaria Pareto

Branding & Website Design

I worked with Estelle to create my branding - logos, colour palette, font selection, brand marks, business cards and website landing page. The process from start to finish was chic and seamless - just like Estelle! Her on-boarding process and timelines meant I knew exactly what she needed from me and when. Estelle listened to me, understood my vision and took on my feedback quickly. The results - my personal branding is spot on and all delivered on time - highly recommend.

— Laura West

Website Design

Estelle has such a beautiful eye for design. She was able to create so much more than my vision of a warm and professional website. My website has all the features I need and serves its purpose brilliantly. Thank you Estelle.

— Sinem Yildirim

Get in Touch

Let us know how we can help enhance your brand and create a stunning online presence. We can't wait to hear from you!

estelle@studio-mindset.com
+44 7367 588607

FAQs

 

Q: How much does branding cost?

Please head to our Services Page to see Packages “starting prices”

Q: What’s included in a branding package?

The scope is always different, but here are a few key deliverables in a branding or rebranding project:

- Company Name / Brand Story / Positioning / Messaging
- Logo / Visual Identity / Brand Imagery / Website / Content

Q: Which locations do you service?

We’re global, and remote-friendly! We have experience working with clients big and small in Europe, Americas and Asia, and we always do our best to catch you at a time that works best for you.

Q: How long does a rebranding or brand identity design usually take?

It all depends on the scope, but a professionally designed visual identity usually takes anywhere from 2 days to 12+ weeks. Please get in touch for more details on project timelines and cost.